Relaunched Nokia 3310 would cost $62 and be promoted as a second phone for users yearning for simpler times.
Writing this article gives me goosebumps! I will explain why! Even though I currently own a Samsung smartphone and an iPhone, I will always have a special connection with Nokia. You may want to know how? It is because the popular “Nokia 3310” was my first ever mobile phone that I had purchased for myself. And I never thought I would have the opportunity to own one again.
The unbreakable Nokia 3310 was originally launched in 2000, which later retired in 2005. Now, seventeen years later after its original launch, a ‘modern version’ of the Nokia 3310 is all set to make a comeback in the Mobile World Congress (MWC) in Barcelona later this month. The feature phone was the world’s best-selling phone of its time with 126m units being sold. It had a nearly indestructible build and a battery that lasted for days, which made it an iconic phone in early 2000.
HMD Global Oy, the Finnish manufacturer with exclusive rights to the Nokia brand, is probably looking to cash on the Nokia 3310 nostalgia by bringing back the iconic device. This device will cost €59 and compete directly with the increasing number of low-end Android smartphones. The manufacturers are purposely targeting the European and North American consumers to take advantage of the huge retro appeal of the model, and their hope is that nostalgic fans will purchase it as a second phone.
Besides the Nokia 3310 feature phone, the other three smartphones tipped to be announced include an entry-level Nokia 3 and a mid-tier Nokia 5 along with the flagship device Nokia 6. The Nokia 6 Android 7.o Nougat smartphone sports a 5.5-inch screen, Qualcomm Snapdragon 430 processor, 4GB of RAM, 64GB of storage and a 16MP rear-facing camera.
I am waiting for this phone to be launched and will be among the first one to buy it! Are you similarly excited about the comeback of Nokia 3310? What do you think about this iconic feature phone, do let us know in the comments section below.